Job Description

Employment Type: Permanent Staff (EHRA NF)

Vacancy ID: NF0008428

Position Summary/Description:

The Associate Director, Media Relations and Content Creation is responsible for the ideation, capture, creation and distribution of all creative content related to Baseball and other Sports as assigned. Coordinates with the Media Relation unit, Creative Services unit, other External Communications units and sports staff, to identify the creative communication strategies for the assigned programs with the guiding principles of increasing reach, assisting recruiting and driving revenue. This position will work on a daily basis within the Media Relations unit to serve as a brand manager and the primary point-of-contact with the local and national media with responsibility for brainstorming, producing and pitching stories of Carolina Athletics in video, graphic and/or written form. Will develop, champion and defend Carolina branding and positioning in all multimedia platforms with responsibility for ensuring that content and messaging meets the standards of the Department of Athletics and the University of North Carolina at Chapel Hill.

Education and Experience:

Prior work in a Division I Athletic Department; previous experience in an Athletic Media Relations office; and experience with Baseball and other sports statistics (Genius/Statcrew) is preferred. Demonstrated experience in public relations, media relations or communications in a college or professional sports media relations department.

Essential Skills:

Must demonstrate exceptional customer service as this position will have extensive inter-personal dealings with student-athletes, coaches, administrators from within athletics and the University, as well members of the media and other external audiences. Must be creative and have strong content-creation skills. Must demonstrate the ability to deal with stressful changing situations. Much time will be spent in front of a computer, going to games and possibly requiring out-of-town travel. Must have strong IT skills, and be able to navigate stadiums and press boxes. Must meet deadlines.

AA/EEO Statement:

The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or status as a protected veteran.

About The University of North Carolina at Chapel Hill

Carolina rates among the nation’s great institutions of higher education, set on an historic and beautiful campus that celebrates all four seasons. Carolina’s students, faculty and staff come here from around the world, bringing varied cultural, racial and ethnic heritages that help make UNC-Chapel Hill a thriving intellectual center. We’re repeatedly ranked the nation’s best value in higher education for students seeking to earn a college degree – the University has garnered the top spot each time since the ranking’s launch in 1998.Whether you’ve just started your career, are new to academia or are a seasoned professional with assorted campus experiences to draw on, we hope you will find a great place at Carolina.

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